Prof. Cees de Bont
Professor Cees de Bont
• Hong Kong
Dean, School of Design
Swire Chair Professor of Design
The Hong Kong Polytechnic University
Professor de Bont has solid experience and track records in the management and leadership of a sizable and leading design schools in the world. He took up the deanship in the Faculty of Industrial Design Engineering of the Delft University of Technology in the Netherlands in 2005 and carries responsibility for the School of Design of The Hong Kong Polytechnic University since February 2012.
Professor de Bont has a good mix of academic and industrial experience. He started his academic career in 1993 as Assistant Professor of Economic Psychology at the University of Tilburg. During his appointment in the University of Tilburg, Professor de Bont also acted as a consultant to the Philips Design in Eindhoven of the Netherlands. In 1995, he joined Philips Design to become responsible for the Human Behaviour Research Centre. He was subsequently Head of Marketing Research and Strategy at Philips Domestic Appliances and Personal Care from 1997 to 2005 when he was responsible for generating and utilizing market information for the formulation of the strategy, R&D and marketing plans of the company.
Professor de Bont's research interests are in the areas of early concept testing of consumer acceptance, consumer behaviour, innovation adoption, and networked innovation.
From 2009 till 2012 January, Professor de Bont chaired the Dutch Innovation Centre for Electric Road Transport which is a nationwide platform for electric mobility in the Netherlands; meanwhile, he was chairman of the largest research program for the creative industries in the Netherlands (CRISP). He is a member of the Board of Directors of the Hong Kong Design Centre and PMQ.
Mr. Don Ryun Chang
Mr. Don Ryun Chang
Dean of the Graduate School of Advertising PR
Professor of the Visual Communications Department at Hongik University
Head of the Brand Media Evolution Laboratory
Don Ryun Chang is Dean of the Graduate School of Advertising PR and Professor of the Visual Communications Department at Hongik University in Seoul, where he also heads the Brand Media Evolution Laboratory. A former CEO of Interbrand Korea, Chang is currently the Chair of the Steering Committee for the Korea Brand and Collective Government identity project. He has worked on numerous corporate identities and branding projects, including for Dynamic Korea and the Korea Tourism Office. He has authored seven books on branding and has received numerous awards, including Special Citations from both the Ministers of Culture and Commerce, as well as the Meritorious Lifetime Achievement Award from the Korean Federation of Design Associations.
Mr. Jason Hsu
Mr. Jason Hsu
Co-founder of The Big Questions
Curator of TEDxTaipei conference
Chief Catalyst of MakerBar Taipei
Jason is a co-founder of The Big Questions, an innovation consultancy that focuses on social innovation and data visualization. He is a curator of TEDxTaipei conference and has been serving as TEDx Ambassador for Asia. He co-founded MakerBarTaipei in 2013 and currently serves as Chief Catalyst. MakerBar is Taiwan's leading hardware / software integration incubator. In 2014, he launched Shareable Cities platform as a way to address sharing economy and collaborative consumption.
Jason hold a Bachelor's degree from National ChengChi University and has been awarded scholarship to attend THNK, Amsterdam School of Creative Leadership. In March 2015, he completed Singularity University's Executive Program. Since 2013, he has been working with Charles Landry to establish Creative City Platform as well as advising the city of Taipei to bid for World Design Capital 2016. He is a sought-after curator, speaker and design-thinking strategist, columnist for various magazines. He has spoken at TEDx Summit, Innovation Cities Tel Aviv, TEDx Itaewon, TEDx WanChai, Tokyo Innovation City Summit by Mori Museum, PAN Asia Network and etc.
Mr. Frank Peters
Mr. Frank Peters
FCSD MIoD (Chair),
Chief Executive, Chartered Society of Designers
After a design education in Birmingham and Coventry, Frank practiced as an exhibition designer and later set up his own creative consultancy offering a range of design and related services including: corporate identity, exhibition design, language consultancy, event and venue design and PR and advertising. The practice worked internationally for over 25 years before Frank moved to management consultancy.
He is the Chief Executive of the Chartered Society of Designers (2001 – present), has been a member since 1976, has regularly acted as a membership assessor and chairs the CSD Course Accreditation Panel.
Frank has sat on the committees of numerous government, regional and educational initiatives, been a judge for various international design awards, participated in university validation panels, and has spoken to students and conferences in the UK and Asia. He currently sits on the UK QAA advisory board for Professional or Statutory Regulatory Bodies, is the Chief Executive of the Register of Chartered Designers and the Honorary Secretary of the Prince Philip Designers Prize.